+15 years of experience in advertising agencies
+7 years leading creative teams
+20 brands in 5 countries
Volkswagen, LG, Farmacity, Nike, Disney, Zurich, Moura Car Batteries, Ford, Cerveza Tecate US, Cerveza Dos Equis México, Best Buy Colombia, Oxxo México, Ricitos de Oro Shampoo, Renault, Beldent, Nescafé, Purina, Garnier, Carrefour, Buenos Aires Government, Easy Homecenter, Flow, Reebok, Oreo.
6 agencies, +100 top-level teammates
2020 - 2026 / ECD @ Voltage Buenos Aires (Omnicom)
2019 - 2020 / Creative Director @ Nómades (independent)
2018 - 2019 / Creative Director @ GTB (WPP)
2016 - 2018 / Copywriter @ Publicis Buenos Aires (Publicis)
2013 - 2016 / Copywriter @ Don (independent)
2010 - 2013 / Copywriter @ Central BTL (independent)
2019 - 2020 / Creative Director @ Nómades (independent)
2018 - 2019 / Creative Director @ GTB (WPP)
2016 - 2018 / Copywriter @ Publicis Buenos Aires (Publicis)
2013 - 2016 / Copywriter @ Don (independent)
2010 - 2013 / Copywriter @ Central BTL (independent)
"His deep understanding of the market and client needs has translated into memorable and effective campaigns, often scaling from national to regional levels. He is a a great professional and, above all, a great person."
Tomás Amorena - Marketing Manager | Volkswagen Argentina
"He developed great campaigns, many of them highly relevant, not only for their impact but also for their contribution to the client's business."
Daniel Santuccio - President | OSA
"He always adds value. He is the kind of creative who seeks to understand the business: committed, a contributor, a listener, respectful, someone who challenges, and who fosters the best work environment.
Everything he produced during our years together is the best proof of his capacity and versatility in terms of creativity. He is one of those people who are a true credit to the profession."
Daniel Albamonte - Business Lead | Voltage Buenos Aires
"His role as Executive Creative Director does not distance him from the teams or the people; on the contrary, he never hesitates to help and roll up his sleeves whenever someone needs it.
I learned a lot from him, which is why I consider Mauro a highly recommended professional for any organization requiring talented, responsible people with high standards for results and quality."
Pablo Pochettino - Production Director | Voltage Buenos Aires
+35 local and international awards
2024
+Digital
Nicki Nicole Feat. Volkswagen (1xPlata, 1xBronce)
+Digital
Nicki Nicole Feat. Volkswagen (1xPlata, 1xBronce)
2023
Cannes Lions
Renault Alaskan / Un-Hashtagged Places (1xBronze, 1xShortlist)
Diente
Volkswagen & Zurich / Micro-Dramas (1xPlata, 2xBronce)
Ojo de Iberoamérica
Volkswagen & Zurich / Micro-Dramas (2xFinalista)
Lápiz Digital
Renault Alaskan / Un-Hashtagged Places (1xPlata)
2022
Diente
Renault Alaskan / Un-Hashtagged Places (3xPlata, 2xBronce)
Cannes Lions
Renault Alaskan / Un-Hashtagged Places (1xBronze, 1xShortlist)
Diente
Volkswagen & Zurich / Micro-Dramas (1xPlata, 2xBronce)
Ojo de Iberoamérica
Volkswagen & Zurich / Micro-Dramas (2xFinalista)
Lápiz Digital
Renault Alaskan / Un-Hashtagged Places (1xPlata)
2022
Diente
Renault Alaskan / Un-Hashtagged Places (3xPlata, 2xBronce)
2019
Cannes Lions
Renault Kangoo / Unaffordable Campaign (1xSilver, 2xShortlist)
Cannes Lions
Renault Kangoo / Unaffordable Campaign (1xSilver, 2xShortlist)
2018
Diente
Ford Ka / Super-Features (1xOro, 1xMención)
Renault Kangoo / Unaffordable Campaign (1xOro, 3xPlata, 6xBronce)
Lápiz
Ford Ka / Super-Features (1xBronce)
Diente
Ford Ka / Super-Features (1xOro, 1xMención)
Renault Kangoo / Unaffordable Campaign (1xOro, 3xPlata, 6xBronce)
Lápiz
Ford Ka / Super-Features (1xBronce)
2015
Canes Lions
Easy Homecenter / Viva la libertad de estar de entrecasa (1xBronze)
Diente
Easy Homecenter / Viva la libertad de estar de entrecasa (1xPlata)
Ojo de Iberoamérica
Easy Homecenter / Viva la libertad de estar de entrecasa (1xBronce)
El Sol
Easy Homecenter / Viva la libertad de estar de entrecasa (1xBronce)
Canes Lions
Easy Homecenter / Viva la libertad de estar de entrecasa (1xBronze)
Diente
Easy Homecenter / Viva la libertad de estar de entrecasa (1xPlata)
Ojo de Iberoamérica
Easy Homecenter / Viva la libertad de estar de entrecasa (1xBronce)
El Sol
Easy Homecenter / Viva la libertad de estar de entrecasa (1xBronce)